As previously stated, Johansson pulled in $40.5 million over the last year because of her lucrative role as Black Widow in the Avengers franchise, which quadrupled her 2017 earnings. Marvel Studios President Kevin Feige actually touched on just how much money it takes to fill a superhero series with giant stars back in April 2017. "The percent of budget cost have certainly skewed heavy, particularly on the Avengers movies, to cast now, whereas maybe in the early ones it was more visual effects or below the line," he said. "But that's okay because [the actors] are the best effects."