When I was 11, I'd fall asleep counting the sweet blue and yellow flowers on the wallpaper in the room I shared with my sister. Our beds were covered in comforters with the same print and in our closets, you'd find matching outfits, also dotted in the ditsy florals — oh, and bucket hats to go with those. It was 1996 and Laura Ashley was everything. More than two decades later, you might assume that I'd aged out of the look, but here I am flipping through the latest Urban Outfitters and Laura Ashley collaboration [1] with the same excitement as my seventh-grade self, because the beloved brand from our childhood is back and even better.
The drop features a dreamy toile print on day dresses and swimsuits — and even wallpaper and sheets (so cut to me redecorating). It's both nostalgic and all grown-up, thanks to romantic necklines, puffed sleeves, and subtle skin-baring crop tops and swimwear. Though the real kicker might just be a single fabric-covered headband that's trendy and pretty, and will instantly remind you of your favourite outfit in middle school. So pore over the next few slides for a trip down memory lane that you'll love even more, because unlike your ordinary blast from the past, this is also a contemporary collection begging to be a part of your wardrobe right now. Read on for the complete lookbook (it's truly gorgeous!), then shop your favourite pieces.
Laura Ashley UO Exclusive Padded Headband
Laura Ashley UO Exclusive Padded Headband [2] ($12)
Laura Ashley UO Exclusive Penelope Cherub Babydoll Dress
Laura Ashley UO Exclusive Penelope Cherub Babydoll Dress [3] ($79)
Laura Ashley UO Exclusive Maisy Mock Neck Mini Dress
Laura Ashley UO Exclusive Maisy Mock Neck Mini Dress [4] ($89)
Laura Ashley UO Exclusive Amelia Cherub Poplin Midi Dress
Laura Ashley UO Exclusive Amelia Cherub Poplin Midi Dress [5] ($99)
Laura Ashley UO Exclusive Romance Toile Removable Wallpaper
Laura Ashley UO Exclusive Romance Toile Removable Wallpaper [6] ($39)
Laura Ashley UO Exclusive Ryder Cherub High-Rise Jean
Laura Ashley UO Exclusive Ryder Cherub High-Rise Jean [7] ($79)
Laura Ashley UO Exclusive Cotton Bandana
Laura Ashley UO Exclusive Cotton Bandana [8] ($12)
Laura Ashley UO Exclusive Mara Long Sleeve Cropped Top
Laura Ashley UO Exclusive Mara Long Sleeve Cropped Top [9] ($49)
Laura Ashley UO Exclusive Bella Lace Trim Maxi Dress
Laura Ashley UO Exclusive Bella Lace Trim Maxi Dress [10] ($119)
Laura Ashley UO Exclusive Bow Scrunchie
Laura Ashley UO Exclusive Bow Scrunchie [11] ($8)
Laura Ashley UO Exclusive Bridget Cherub Bodysuit
Laura Ashley UO Exclusive Bridget Cherub Bodysuit [12] ($44)
Laura Ashley UO Exclusive Padded Headband
Laura Ashley UO Exclusive Padded Headband [13] ($12)
Laura Ashley UO Exclusive Kiss Lock Bag
Laura Ashley UO Exclusive Kiss Lock Bag [14] ($39)
Laura Ashley UO Exclusive Caroline Floral Bikini
Laura Ashley UO Exclusive Caroline Floral Bikini [15] ($12)
Laura Ashley UO Exclusive Lucy Ruffle Hipster
Laura Ashley UO Exclusive Lucy Ruffle Hipster [16] ($12)
Laura Ashley UO Exclusive Georgia Off-The-Shoulder Midi Dress
Laura Ashley UO Exclusive Georgia Off-The-Shoulder Midi Dress [17] ($129)
Laura Ashley UO Exclusive Floral Ruffle Short
Laura Ashley UO Exclusive Floral Ruffle Short [18] ($39)
Laura Ashley UO Exclusive Floral Ruffle Bra Top
Laura Ashley UO Exclusive Floral Ruffle Bra Top [19] ($39 $39.00)
Laura Ashley UO Exclusive Christy Floral Bike Short
Laura Ashley UO Exclusive Christy Floral Bike Short [20] ($49 $69.00)
Laura Ashley UO Exclusive Amelia Organza Midi Dress
Laura Ashley UO Exclusive Amelia Organza Midi Dress [21] ($99)
Laura Ashley UO Exclusive Chloe Ruffle Apron Midi Dress
Laura Ashley UO Exclusive Chloe Ruffle Apron Midi Dress [22] ($89)
Laura Ashley UO Exclusive Catie Floral Notched Underwire Bra
Laura Ashley UO Exclusive Catie Floral Notched Underwire Bra [23] ($39 $12.00)
Laura Ashley UO Exclusive Carrie Floral High-Rise Short
Laura Ashley UO Exclusive Carrie Floral High-Rise Short [24] ($59)
Laura Ashley UO Exclusive Winona Organza Button-Front Blouse
Laura Ashley UO Exclusive Winona Organza Button-Front Blouse [25] ($89)
Laura Ashley UO Exclusive Emma Floral Underwire Bra Top
Laura Ashley UO Exclusive Emma Floral Underwire Bra Top [26] ($35 $12.00)
Laura Ashley UO Exclusive Lucille Button-Front Peplum Blouse
Laura Ashley UO Exclusive Lucille Button-Front Peplum Blouse [27] ($69 $49.00)
Laura Ashley UO Exclusive Romance Toile Sheet Set
Laura Ashley UO Exclusive Romance Toile Sheet Set [28] ($99-$129)
Laura Ashley UO Exclusive Josie Puff Sleeve Cropped Top
Laura Ashley UO Exclusive Josie Puff Sleeve Cropped Top [29] ($44)
Laura Ashley UO Exclusive Mixed Print Cutout One-Piece Swimsuit
Laura Ashley UO Exclusive Mixed Print Cutout One-Piece Swimsuit [30] ($79)
Laura Ashley UO Exclusive Betty Floral Cinched One-Piece Swimsuit
Laura Ashley UO Exclusive Betty Floral Cinched One-Piece Swimsuit [31] ($79)
Laura Ashley UO Exclusive Tulip Bikini Top
Laura Ashley UO Exclusive Tulip Bikini Top [32] ($54 $45.00)
Laura Ashley UO Exclusive Strappy Triangle Bikini Top
Laura Ashley UO Exclusive Strappy Triangle Bikini Top [33] ($54 $49.00)
Laura Ashley UO Exclusive V Bikini Bottom
Laura Ashley UO Exclusive V Bikini Bottom [34] ($45 $54.00)
Laura Ashley UO Exclusive Side-Tie Bikini Bottom
Laura Ashley UO Exclusive Side-Tie Bikini Bottom [35] ($49 $54.00)