Lucy & Yak has been at the forefront of the UK's sustainable denim movement. The Brighton-based clothing brand specialising in organic denim jeans and dungarees with a completely traceable and transparent cotton supply chain. Founded by partners Lucy and Chris who are originally from New Zealand, they travelled the world to find the right ethical factory to partner with and eventually found Ismail in Rajasthan, India who shared their values of ethically-made, sustainable clothes. On the brand's official website, you can get to know each of the tailors who make the clothes.
Lucy & Yak Dana Mom Jeans (£42)