"Partnering with Steve Madden has been an experience like no other. I've definitely found a home in the Madden-verse! Going in for the scan was the craziest thing I've ever done. It was so futuristic. It was absolutely pouring rain in New York that day, so it felt even more intense. The real Matrix experience. The level of ingenuity and creativity is so strong throughout this campaign, from top to bottom, filled with passionate people wanting to push boundaries in search of the new and exciting."