According to Dr. Gohara, you could try switching to laser hair removal — she says the process prevents the follicles from being able to grow new hair, meaning it won't get trapped beneath the skin.
If laser hair removal seems like a major investment, there are some other things you can do. Make sure that if you shave your bikini line that you're using shaving cream and only shaving in the direction of hair growth. (Dr. Gohara recommends using a razor with only one or two blades.) Then, make sure you are exfoliating weekly, since sloughing off the dead skin cells sitting at the surface can keep the hair from growing under the skin. Try a chemical pad like the Completely Bare Bikini Bump Blaster (£8). Follow up with a brightening moisturiser like a Oui Shave Bikin Body Brightening Balm (£24) to prevent flaking, irritation, and hyperpigmentation from forming on your bikini line.
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