"I've had a long-term love affair with Tarte eye shadows. Each one I try is pigmented, easy to blend, and has a distinct scent of vanilla. The Tarte Unleashed Eyeshadow Palette ($30) is no different, and includes a selection of neutral and wearable brighter shades that I've been enjoying experimenting with. Plus, the palette features a holographic cover that says, "young, wild, and cruelty-free," celebrating the brand's commitment to animals. And if that wasn't enough, the palette also comes with a travel-size Big Ego mascara." – Sarah Siegel, assistant editor, Beauty