To be clear, I've been disappointed by a lot of cleansing formulas in the past. Balms always irritate my eyes, foams dry me out, oils produce breakouts, and milks are too gentle to actually clean my skin. This often leaves me with only one makeup-removing option: wipes, which aren't eco-friendly enough for 2020 (let's be real). But there was something different about the Fresh Soy Face Wash ($38) that got me hooked.
Yes, it's a gel, and yes, my skin has been known to get tight and dehydrated after using a gel, but this is somehow creamy and moisturising. The second the lightweight gel mixes with water, it forms a buttery soap that grips onto makeup and oil fast. All it takes is a few splashes of water to rinse away everything — without leaving behind an awkward residue to boot. On my heavier makeup days, I tend to double cleanse, but on lighter makeup days, one rinse of this stuff is plenty.