"During the summer, I like transitioning my makeup products to creamy formulas to achieve a lit-from-within glow that looks like I've been laying out on a beach all day, even if I've just been hanging at home. I love this Tower 28 Beauty Bronzino Illuminating Bronzer ($20) in West Coast because it gives me a luminous sunkissed look while adding warmth and dimension to my face. Normally, illuminating bronzers intimidate me because the included shimmers can be too overwhelming, but this blendable formula is super natural-looking offering more of a dewy sheen than a sparkly finish." — Genesis Rivas, assistant editor, Makeup.com