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Desiree Verdejo, Founder of Hyper Skin

"The most valuable thing that you can develop is your network. From the time that I started developing Hyper Skin through today, I have reached out to founder friends to discuss formulation, colleagues in marketing to discuss digital marketing strategy, and to editors in my circle to gain insights on PR and content creation. Many of us are working alone or on small teams so it is so important to build a community for advice and to bounce ideas off of. It would be incredibly short-sighted to look at fellow founders in our own arenas as competition when we are better served to view them as unique resources." — Desiree Verdejo, founder of Hyper Skin