It comes in this beautiful, deep purple glass jar that makes it feel much more expensive than it is and adds to the luxurious feel of the product. And, just like the rest of the products in Keys' line, it has an affirmation coupled with it. This one reads "I welcome all circumstances as catalysts for change."
Even though the cream has all of these rich ingredients, it doesn't feel heavy like most nighttime moisturisers. It glides really smoothly onto the skin and feels lightweight. Within minutes of applying it, the formula absorbs completely into a soft finish and isn't sticky or greasy. I would imagine that it provides you with a great base for makeup application but because it has bakuchiol in the formula, it should only really be used in the evening (maybe Keys will make a daytime iteration next. . .). There's also no strong smell, a big perk for those with sensitive skin.
I've always liked to slather myself in moisturiser, especially as the weather gets colder, but when I say that I wanted to bathe in this jar, I mean it. The consistency of the Keys Soulcare Skin Transformation Cream (£30) feels so hydrating that you just want to keep reapplying it over and over. The glow that it gives your skin is also addictive; it leaves you with a dewy, radiant-looking complexion. Even though it takes a couple of weeks to really start to see results from new skin-care products, I swear my skin looked smoother and more glowy the next morning after using it.