Sustainability is the centre of UK-based Bolt Beauty and that includes being carbon neutral as the company only purchases Gold Standard carbon credits because of the rigorous criteria. "To be Gold Standard, the project must also take into account the wider impacts, like ecological benefits, support for human rights, and sustainable development," said founder Lisa Sexton. There are far more projects out there dedicated to reduce carbon dioxide from the environment than solely tree planting projects. One of the projects Bolt Beauty is currently involved in includes helping communities in developing countries transition to fuel efficient stoves, as it not only reduces carbon emissions (from the stone fires burning wood) but also improves living and health condition of women in those communities.