A gold standard in the category according to beauty editors, the Elemis Pro-Collagen Cleansing Balm (£44) has an incredibly smooth, buttery consistency which quickly turns into a thin oil once worked into the skin and then a milk when combined with water. This means that it quickly gets to work removing makeup, SPF, and grime from the day without too much effort and zero film-like residue leftover. Even better, for those who prefer balms without fragrance, the brand just released a fragrance-free version, the Elemis Pro-Collagen Naked Cleansing Balm.