"[Voting] was a cause that was very important to both of us, and so she wanted to really bring attention to that," Mayo explained. "We've played with so many different eye shapes and drama and all that stuff for stage and performing, that we have been taking it back and stripped it down a little bit. So playing more with natural beauty, natural lashes, that sort of thing. But again, still having that glamour, that impact . . . I could have easily went a bright red with [the makeup]. But I think that's something that was more complimentary to her skin tone and also her hair [about] this brickier red brown . . . There are people who are afraid of wearing red lips, but I think this is a really good medium for the two because it still has that little bit of neutral in it."