Everyone really went overboard with theories when Swift posted a picture of seven palm trees with seven palm tree emoji. While some speculated it could be a countdown for a new single, others theorized it could be the theme of her new album.
In fact, Swift alluded to the palm trees quite a few times during her Reputation era, including her outfit in her "Look What You Made Me Do" music video, her "End Game" music video, and her artwork for Reputation.
A palm branch symbolizes victory, peace, and eternal life. As you'll recall, Swift had the word "eternal" stitched on her dress when she attended the Billboard Music Awards in 2018. Perhaps after "the death of her reputation," Swift is alluding that her next album will be all about her rising from the ashes and finding peace with her new self.