There's this running theme in the South Asian community of "log kya kahenge?", which roughly translates to "What would people say?" London born beauty blogger, podcaster and writer Anchal Seda's "What Would the Aunties Say?" (based on the podcast of the same name) provides an insight into this concept. In her debut novel, which is a mix of satire and humour, Seda gives South Asian women practical advice on how to navigate a world that is starkly different from the ones their parents and elders grew up in. The goal is to empower readers to own who they are and embrace their individuality. Check out her podcast on Spotify.
What Would the Aunties Say? is available at Urban Outfitters.