For the most bohemian at heart, Loveshackfancy is really hitting a high note over the past year. Their collection has not only expanded in puff-sleeve tops, lace-trimmed dresses, and smocked miniskirts alike, but also into more performance-centric aspects, like swimwear. With pale florals, patchwork prints, and lace-inset designs, it's blowing up on Instagram in an organic marketing campaign fit for high Summer.