There are a lot of great CBD creams and ointments out there, but I've been a Charlotte's Web fan since day one of my CBD journey, and the brand's new line has an ointment specifically for these types of aches and pains. The CBD Medic Back and Neck Pain Relief Ointment ($40) contains camphor and menthol — both topical analgesics — for extra cooling relief, and it's so, so soothing.