A Cool Area Rug: West Elm Textured Arches Rug We're firm believers that area rugs are the centrepiece of any room. You may not want something too overbearing, but that still has style so opt for yhe West Elm Textured Arches Rug ($400-$1,200). It looks incredibly soft. Image Source: westelm.com West Elm Textured Arches Rug $400 from westelm.com Buy Now