Hannah's Lipstick in 13 Reasons Why
13 Reasons Why: Maybe This Is Inappropriate, but I'm Obsessed With Hannah's Lip Color
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BUXOM Va-Va-PLUMP Shiny Liquid Lipstick in Pin Up Plum ($20) has the color, texture, and shine of Hannah's lipstick. I wouldn't be surprised if this is what the makeup department is using!