Starrr has a lot on his plate, especially now. It's Aug. 25, and I'm following him as he hosts NYX Professional Makeup's Face Awards and preps to release his second single, "Don't," in conjunction with a huge cosmetics launch (more on that later). He recently returned from a trip to France with Benefit Cosmetics, executive-produces E!'s Snapchat show Face Forward, has started his own influencer management company called the Beauty Coop, and is about to embark on a "major" New York Fashion Week moment. And, of course, he's filming his own content.
All projects are intentional. When it comes to aligning with a job or a brand, Starrr likens it to having children. "It's almost like being a mum — you have to pick and choose," he says. "There's only one of you and each project is like a kid. So do I go to his basketball game or do I go to my daughter's ballet performance? How about my other kid's piano recital? It's a matter of just delegating properly and choosing. There's only so much we can do, but I'll do as much as I can within reason, if it makes sense."
"Within reason" for Starrr, however, often means doing more than one person typically takes on. "The team is always like, 'You're doing way too much. You're biting more off than you can chew,'" says Starrr. "I'm like, 'Well, I'm a hungry girl. I love chewing. Let's just chew through this.'"
Fabian Quinonez, his executive producer, echoes this sentiment: "He doesn't sleep and continuously works. He believes in me and has embedded the mentality that 'life opens up when you do.'"
Image Source: NYX Professional Cosmetics