Legendary makeup artist Wendy Rowe (who is creative director for Max Factor) worked with the brand for over a year to create the new Max Factor Miracle Second Skin (£13). A skin-care/makeup hybrid, it's like the 2020 version of a BB cream — so elegant, smarter, and a lot more luxurious. "It gives the perfect amount of coverage to even out skin tone and cover imperfections, without being heavy or cakey," Rowe said in a press release for the launch. "It leaves a natural, second-skin finish. It's flexible, buildable, and it makes you feel incredible." And because it's also infused with coconut milk and both pre- and probiotics, it'll help keep the skin underneath it feeling incredible, too.