Rumours of a Halsey beauty brand started flying at the start of the new year when the singer tagged @aboutfacebeauty in her recent Instagram posts without any further explanation. Then, on 4 Jan., the singer surprised us all by not only announcing the existence of her brand, but that it was now officially available for pre-order (orders begin shipping on 25 Jan.). The news gets even better: the brand ships to the UK.
About-Face is a fairly comprehensive makeup line with two types of highlighter, two types of eye makeup, matte liquid lipstick, a lip liner, lip gloss, liquid eye shadow, and a whole range of tools. And whilst we can't wait to try the whole lot, we especially have our eyes set on the About-Face Shadowstick ($21, approximately £16, minus shipping fees), shown here, which is a long-lasting cream shadow stick that comes in two finishes (matte and pearly) and eight vibrant shades that were made for playing around and having fun.