For being gel-based and oil-free, the new Summer Fridays Cloud Dew Oil-Free Gel Cream (£39) is surprisingly hydrating. That's thanks to the fact it's packed with ingredients to help your load your skin with moisture and then keep the moisture there, ingredients like hyaluronic acid, ceramides, and glycerin (as well as some amino acids or good measure). After a layer of Cloud Dew, your skin feels springy and bouncy, while the fun, jelly-like texture has us continually wanting to go back for more.