I opted for the shade Cash Flow. The product description boasts 16 hours of no-transfer wear with an ultra-glossy, glass-like finish. First, you apply the lipstick pigment side, let that dry for 90 seconds, and then top it off with the gloss side. Because I'm a rule follower, that's exactly what I did. The doe-foot applicator of the lip colour side has a nice point to it which allows you to get a precise application and the formula itself is so intensely pigmented that you only need one swipe. The clear gloss side has a brush applicator and is incredibly smooth but not sticky.
After layering the gloss, I let it sit for another minute before I dared to touch it. Even after that time passed the gloss still felt wet — it doesn't really "dry" down like many other long-wear lipsticks. At this point, I was feeling a little nervous about how the transfer test would go but I grabbed a napkin and just went for it.