Redken All Soft Shampoo and Conditioner If you have dry and brittle hair, the Redken All Soft Shampoo ($32, originally $42) and Redken All Soft Conditioner ($30, originally $42) will transform your hair with intense moisture. You'll have softer hair in no time, especially since it contains argan oil. It's perfect for those who have heat damage. Image Source: ulta.com Redken All Soft Shampoo $32 from ulta.com Buy Now Redken All Soft Conditioner $30 from ulta.com Buy Now