LGBTQ+ Designer Ty McBride on His Intentionally Blank Brand
This LGBTQ+ Designer Is Speaking Up: "The Fashion Industry Must Take Several Big Seats"
2
PS: One of the key features of your collection that sticks out is your use of colour — the shoes are bold and bright and the shape unique. What does this say about the wearer?:
TM: I truly strive to create shoes that are and can be seen as accessories and vehicles of personal style. This season, more than ever, I have punched up the colour selection, and fans love it. Of course, we have styles in our staple, black and neutral palette as well, but our washed out brites, muted pastels, and poppy neons are getting lots of attention. With the state of things at the moment, we haven't truly been getting dressed for fun or expression like we normally would. I hope my brand can still speak to that true power of dressing for our clients. We are huge proponents of personal style, the power of personal style, and the power in that expression.
PS: What has been your best-selling shoe in 2020 so far?:
TM: "INTENTIONALLY ___________." is an item based brand. I work to create a broad offering that speaks to a myriad of people, events, and styling needs. I think that is reflected in our top two sellers this season. Our Willow sandal is a summer favourite and we have her in several colours this season. Albany has been a surprise winner. It's not very open up or sandal-y, but I think clients love the versatility for styling and the very clear '90s vibe.