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Allure Bridals Launches Disney Princess Wedding Dress Line

Disney's New Princess Wedding Dresses Are Bringing Your Happily Ever After to the UK

Allure Bridals Launches Disney Princess Wedding Dress Line
Image Sources: Disney and Allure Bridals

When you wish upon a star, you get a wedding dress fit for a princess. Disney is helping brides take the next step toward happily ever after with its line of Allure Bridals dresses. The Disney Fairy Tale Weddings Collection includes 16 styles paying tribute to the most iconic animated princesses, like Ariel, Aurora, Belle, Jasmine, Cinderella, Pocahontas, Rapunzel, Tiana, and Snow White. From romantic ballgowns to mermaid trains, the dresses are just as elegant as the ones you've seen on screen.

The full line for spring 2021 launched in the US and Canada in June 2020, and will soon become available in the UK and Ireland with a showcase of the entire collection being hosted by J&J Designs in Newcastle-under-Lyme between 11 and 13 September by appointment. Dresses are priced from £1,200 to £10,000 in a UK size range of 4 to 34. "So many brides grow up admiring their favourite Disney Princess characters and are inspired by their journeys, gowns and stories of the classic films," says Allure Bridals CEO Kelly Crum in a press statement. "Our design team worked tirelessly on each of these incredible gowns, as each dress features intricate detailing specifically inspired by the timeless characters known and loved by all of us."

Ahead, check out the Disney Fairy Tale Weddings Collection.

Additional reporting by Kara Kia

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