Beauty Waters Trend 2018
The Biggest Ingredient in Beauty Has Been in Your Cup This Whole Time
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Water. Agua. The good ol' H-2-O. It keeps you alive, makes up for 60 percent of your bodyweight, and remains the annoyingly consistent "beauty secret" behind every celebrity's near-perfect skin. Now, it's dripping from your kitchen tap into beauty products at an alarmingly fast rate.
To be clear, the concept of a "beauty water" isn't entirely new — face mists have been around longer than any Kardashian relationship — but what is shifting is the way that people are using them. Self-tanning water? That exists. Hair waters? Check, check. More and more brands are finding ways to infuse the life-giving liquid into its formulas so you can experience the hydrating benefits from head to toe.
Ready to look (and feel) like a tall glass of water? Dive right in, ahead.
Tan-Luxe Glyco Water Self-Tan Eraser
You could spend 30 minutes shvitzing in a steam room or squeezing lemons that really belong in your water cup onto your ankles, or you could spray on the Tan-Luxe Glyco Water Self-Tan Eraser ($33) whenever you need to remove your self-tanner in a pinch. Like the fancy waters you'll find at most grocery stores, this one is packed with vitamins B, C, and E, plus glycolic acid to break down the gilded colour in mere minutes.
Laneige Water Sleeping Mask
Think of Laneige Water Sleeping Mask ($25) like a swig of water for your skin: it keeps you looking alive. Slather it on before bed and let the formula — which is spiked with ionized mineral water and brightening apricot and primrose extracts — provide the a.m. pick-me-up.
Kristin Ess The One Signature Hair Water
Dry shampoo may prevent fourth-day hair from looking like the lop layer of a Digiorno pizza, but The One Signature Hair Water ($10) is a completely different style reviver — and anyone with curls, frizz, or dry ends needs it all the same. Part water, part lightweight oils, this fine mist adds a hit of hydration and removes kinks and creases from a ponytail so you can create a new style from scratch.
Touch in Sol No Poreblem Priming Water
Primer waters in mist form aren't new, but the cool, point-tip applicator in Touch in Sol's No Poreblem Priming Water ($23) makes using the stuff way easier to control. Come for the anti-inflammatory properties you get from its 100 percent undiluted rose water, stay for how it feels like sniffing flowers in the Bagatelle Gardens every time you use it.
Tuél Triple Splash 3 in 1 Hydrating Body Tonic
Not to sound too much like a pop quiz in chemistry class, but what do you get when you put sodium hyaluronate and hydrolyzed protein with some eucalyptus oil? Answer: Tuél's new Triple Splash 3 in 1 Hydrating Body Tonic ($34), which is meant to be used like a facial toner, only it's for your body, and it smells just as spa-like as it is soothing on skin.
H2O+ Beauty Oasis Water-Infused Gel Eye Mask
Similar to how a tired, hungover you might ravenously chug a cold glass of water after too late a night, this H2O+ Beauty Oasis Water-Infused Gel Eye Mask ($3) provides a surge of moisture for your puffy, post-drinking undereye area. Plus, the soft, squishy gel patches come in a dry fabric packageing to hold in the serum, so it won't slide all over your face when you use it — which is great because, you've gotta admit, that's a pretty big headache.
Tresemmé Thick & Full Micellar Shampoo
SpongeBob SquarePants was someone immune to water's immensely plumping effect, but your hair definitely won't be with Tresemmé Thick & Full Micellar Shampoo ($4). This sudser penetrates the hair fibre and binds water for a full-on volume boost without a trip to the salon.
St. Tropez Self Tan Purity Bronzing Water Mousse
Guided colour need not apply: the St. Tropez Self Tan Purity Bronzing Water Mousse ($42) features a water foam formula that goes on clear and dries into a soft, streak-free tan within just a few hours. It's so lightweight, you'll barely know it's there (until, you know, you look in a mirror).
Bath & Body Works Illuminating Rose Water Sheet Mask
Bath & Body Works Illuminating Rose Water Face Sheet Mask ($5) is like a face mist in sheet mask form, if the former also happened to smell like a flower bouquet on a warm, Summer day.
