Skip Nav
The Nutcracker and the Four Realms
You Won't Believe What Went Into Creating the Whimsical Hairstyles For The Nutcracker
Hair
Victoria Beckham, Icon, Got a Haircut on Her Way to the People's Choice Awards
Clean Beauty
5 Ways to Make the Transition to Clean Beauty
Shoppable
Here's How to Resemble a Beautiful Glazed Doughnut Like Ariana in Her "Breathin" Video
How to Cope With Going Grey as a Teenager
Hair
My Hair Started Going Grey When I Was 16; Here's What I've Learned 10 Years Later

Jackie Aina Wins NAACP Image YouTuber of the Year Award

Queen: Jackie Aina Just Won an NAACP Image Award — and It's Damn Well-Deserved

s
The NAACP Image Awards recognize people of colour who have contributed to music, art, entertainment, and literature in order to help improve the lives of Americans of colour. This year, a new award was announced, YouTuber of the year, and it was awarded to none other than Jackie Aina. Jackie is an American YouTuber who shares her top beauty tips and knowledge with over 1.8 million subscribers. Not only is Jackie one of the most entertaining beauty influencers in the business — she makes everything so fun — but she's also an advocate for diversity and inclusivity within the beauty industry.

Jackie acts as a spokesperson for her followers and uses her voice to call out brands for their lack of diversity, helping to provide a platform for change within the industry. Followers come to her channel to learn about topics surrounding shade undertones, life experiences as a black beauty guru, and SPF (seriously, if you're struggling to find a fit, watch this!). She gives women of colour a guide and voice within the beauty world that was severely lacking for a long time.

But Jackie doesn't just create content online; she recently announced a collaboration with Too Faced. She'll help it develop a more inclusive foundation shade range, something that is still a big problem within the industry.

ADVERTISEMENT

Recent events have highlighted some high-profile YouTube stars in a negative light, but Jackie proves that the platform can be used for activism and equality, as well as entertainment, within an industry that still has a long way to go.

Jackie's award was so well-deserved, and we can't wait to see what else she will accomplish in the social sphere and her influence in the beauty industry.

From Our Partners
Best Pictures From the 2018 CMA Awards
Bryan Stevenson's Speech at the 2018 People's Choice Awards
Victoria Beckham People's Choice Awards Speech 2018
Best Pictures From the 2018 People's Choice Awards
Kim Kardashian's People's Choice Awards Dress 2018
Kim Kardashian's Speech at the 2018 People's Choice Awards
The Kardashians at the People's Choice Awards 2018 Pictures
Jimmy Fallon's Speech at the 2018 People's Choice Awards
Mila Kunis 2018 People's Choice Awards Acceptance Speech
Mila Kunis at the 2018 People's Choice Awards
People's Choice Awards Red Carpet Dresses 2018
Nicole Kidman and Keith Urban Hollywood Film Awards 2018
From Our Partners
Latest Beauty
All the Latest From Ryan Reynolds