Best Female-Owned Direct-to-Consumer Beauty Brands
8 Female-Run, Direct-to-Consumer Brands That Prove Sisters Are Doin' It For Themselves
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Founded by Julie Fredrickson, Stowaway was born out of a frustration that's so common, you just may have faced it earlier today. Fredrickson began to notice that her purse was chock-full of beauty goodies that she never really used or needed. Enter Stowaway, a line that makes streamlined, portable products. The brand's pint-sized offerings ensure that customers always finish (and eventually throw out) whatever it is they're using. This means they spend less time digging through bags while looking for one lipstick in a sea of 40. The fan-favorite Every Day Kit ($75) contains six easy essentials that will fit into even the humblest of quilted bags.