Best Purple Shampoo For Blondes
13 Best Purple Shampoos For Keeping Blonde Hair Looking Bright and Cool
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The Sachajuan Silver Shampoo (£22) violet-pigmented shampoo is an editor favourite. It counteracts brassy tones in cool shades of blonde while UV filters protect your colour from the sun, and ocean silk technology hydrates your hair. It is free of parabens and phthalates, so you can feel good about treating yourself with this formula.