"I used to be a big lipstick girl. Red was my signature and I had no qualms about maintaining my bright pout throughout the day. (I was a beauty editor and having a mirror at my desk was basically a requisite.) But, I got a new job and had a baby and suddenly the upkeep wasn't really worth it anymore. Which was cool, until I started noticing my corpse-like face in photos. No lipstick meant I looked washed out and pale — I'm already battling dark circles under my eyes, I don't need to worry about disappearing lips. Thus, my search for the perfect lip balm. I needed something with colour, but not messy. Something soothing, but not sticky. Turns out it didn't really exist, until I tried the new Victoria Beckham Beauty Bitten Lip Tint ($34). Its unique lipstick/lip gloss/lip balm hybrid provides the subtle pop of colour my lips need to look alive. Plus, it quickly absorbs into skin so I don't have to worry about smears or messes. And best of all? My lips feel soft and smooth all day long." — Amanda Elser Murray, associate director, Native