Beauty Brands That Have Launched Into Boots in 2020
16 Brands That Have Launched Into Boots This Year as Part of the Huge Beauty Reinvention
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Boots really got our 2020 off to a great start when it was announced that Huda Beauty — founded in 2013 by supersuccessful beauty blogger and makeup artist Huda Kattan — was landing online and in a number of stores in January. If you're stuck on what to try first, we suggest the full-coverage Faux Filter Foundation (£32), which comes in 30 shades, and the Rose Gold Remastered Eye Shadow Palette (£56), which is one of the most beautiful palettes we've set our eyes on.