With the intention to be gender-neutral, Hue strikes the balance between fruity floral and musky notes. It was two years in the making, and as a known advocate for the LGBTQ+ community, Kiyoko's main goal when developing the perfume was to create something that was an extension of her place in the community while signifying "the variety of hues amongst every individual."
"I really focussed on trying to balance the feminine and masculine notes because that has been a massive part of my self-discovery and journey as a human being and feeling confident in the fact that sometimes I feel more masculine and sometimes I feel more feminine," she said. "I think it's really important to highlight that and to know that it's OK to want to be both and to kind of balance the fact that we're ever-changing and we evolve just like the world does."
Image Source: Doan Ly