The Best South Asian Beauty Brands
8 South Asian-Owned Beauty Brands You Need to Know About in 2021
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The Shop: Created by siblings Akash and Nikita Mehta, Fable and Mane takes the tradition of Indian hair oiling to a new level. Fable and Mane is loaded with incredible ingredients that will nourish your scalp and hair.
What to Buy: The HoliRoots Pre-Wash Hair Treatment Oil (£29) is centuries of South Asian hair treatments and remedies in a bottle.