The Best South Asian Beauty Brands
8 South Asian-Owned Beauty Brands You Need to Know About in 2021
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The Shop: Founded by influencer Deepica Mutyala, Live Tinted was born to make sure every skin tone felt seen and represented. Deepica Mutyala's career started with a colour correcting hack and lead to the creation of her own brand. Live Tinted has products that are not only universally flattering but also multitaskers — that makes our lives a lot easier.
What to Buy: The Hueglow in Dawn (£24) is a serum-meets-moisturiser highlight that will give your skin the perfect glow with a micro-shimmer finish. This multitasker can be used wherever you want to illuminate.