L'Oréal Paris is singlehandedly trying to reinvent the shampoo market this year, first with its 8 Minute Wonder Water, and now with its More Than Shampoo Range, which the brand describes as a "dry clean for your hair". The formula is incredibly rich and creamy, containing a concentrated amount of lipids, which are usually found in hair treatments, leaving hair softer and shinier than before you used it. It's available in three different formulas: Colour Protect, Dream Lengths, and the L'Oréal Paris Elvive Extraordinary Oil More Than Shampoo (£3.50).