Nam Vo's Journey to Becoming a Celebrity Makeup Artist
Nam Vo's Journey From Bridal Makeup Artist to Instagram Queen of the "Dewy Dumplings"
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She eventually signed with a big agency and landed in editorial like she had always wanted. Then, right when she got comfortable, it went out of business and she was back to square one with no agent. "I thought my career was over," said Vo. This was also when Instagram really started taking off. On a whim, she ended up sharing a video of her swiping on a Bobbi Brown highlighter for a job. "It got like a 100,000 views overnight."
That's when things really started to pick up for her. "One day, without any intention, I just started #dewydumpling, and the next thing I knew, it just blew up."
After trying to her best ability to become an editorial makeup artist the traditional way but having no luck, it felt like a sign. The power of Instagram hit her: "I don't have to wait for my agency to display my work. I feel like I'm my own magazine."
She's been "riding the social media train" ever since. "I am a sharer; I like to share with people," Vo said — and her Instagram page has allowed her to do that in a way that feels truly authentic to herself.