"I can't even tell you how yummy the shampoo and conditioner in the Rahua Enchanted Island Essential Hair Care Set ($74) smells. It's like a holiday in a bottle, with guava and coconut that wraps you in a warm bubbly hug. And the formula is lovely as well: Plant-based biotin, vitamins B6, A, C, and E make up a high-performance complex that strengthens hair follicles, while sacha inchi seed oil works to lock in hair's moisture and soothe the scalp. Bottom line, for a natural shampoo, this one lathers really nicely and without a ton of product needed, and the conditioner leaves my hair feeling silky smooth pretty much immediately." — AK