James Middleton might be the younger brother of royal duchess Kate Middleton, but he still prefers to keep a low profile. And up until recently, he preferred to keep a private profile. Now, the 31-year-old businessman has decided to share his adventurous life with the world by making his Instagram profile public, allowing everyone to vicariously live through his nature escapades and many adorable moments with dogs. You don't have to scroll through his page to figure out what he loves most: animals and the outdoors.
In one snapshot of him sitting with a cute bunch of pups, he shared their names in the caption, writing, "Rafa, Ella, Zulu, Inka & Luna." Another picture shows him posing on a boat, which he noted was "probably one of my most random eBay purchases!" Yep, he's out here randomly buying boats. He's also travelled to places around the world, including Hong Kong and Switzerland. What a life.
James, who calls himself the "new age Willy Wonka," currently runs his company, Boomf, which allows customers to print their Instagram pictures on marshmallows. But aside from travelling, running a company, and spending time with his beloved pets, James is also dedicated to his family. Although he doesn't post about his royal extended family, he's previously said that he wants to be "the best uncle ever" to Kate and Prince William's children, Prince George, 5, Princess Charlotte, 3, and 8-month-old Prince Louis as well as Pippa and James Matthew's 2-month-old son, Arthur.
By the looks of his social media posts, he certainly has "cool uncle" vibes, so we're sure he has fun with his niece and nephews. Check out some of his best (and hottest) Instagram photos ahead!