Alasdhair Willis Hunter Boots Interview 2019
Hunter's Creative Director Talks Coveted Collabs, Iconic Style Moments, and Sustainability
3
PS: What's your favourite piece from Hunter right now?
AW: For right now, I'd say the bum bag (or fanny pack, as you call it on your side of the Atlantic). It's been such a success, it initially sold out and so we brought it back for festival season. It was worn by several celebrities at Glastonbury just this month. I am also though really excited for the introduction of our cold offer for this Winter, particularly the launch of our new Sherpa and Snow boots.
PS: Are there any exciting releases or projects you can give us the scoop on for the coming year?
AW: We have many, however I can't reveal them yet! What I can say is that you'll see us coming back with another experiential activity this year in key cities around the globe, including London, Tokyo, and New York to celebrate the enormous success of our backpacks. Keep your eyes peeled!