Savage x Fenty's Breast Cancer Awareness Survivors Campaign
Savage x Fenty Stands Up For Breast Cancer Awareness With a Campaign That Pushes For Representation
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Rihanna's latest campaign for Savage x Fenty spotlights three confident, empowering women who have survived breast cancer and have their own stories to tell. The news comes as the brand launches its accompanying collection for Breast Cancer Awareness month, which survivors and thrivers Cayatanita, Ericka, and Nykia wore for their portraits. Set in front of a soft pink fabric backdrop, all three ladies posed and modelled in their favourite styles — which are all available to shop online with a portion of net proceeds being donated to the Clara Lionel Foundation.
Savage's mission is to spread awareness about and support the Black community that is underrepresented, often losing access to quality healthcare that other individuals may have access to. In shopping the Savage pieces, let's change the way we think about Breast Cancer Awareness month and consider the journeys that Cayatanita, Ericka, and Nykia have took to push for their own healthcare, along with that of small or minority communities, which CLF will continue to raise funds for. In solidarity, Savage has committed to donating up to $250,000 from both its October and November collections to the foundation, until the pieces are sold out. Scroll down to get to know Cayatanita, Ericka, and Nykia, and shop the looks they're wearing from head to toe.
Cayatanita, 34, Breast Cancer Thriver
"I started blogging about my experience. Sharing a little bit about what was going on—I felt it was important. I wanted to make sure I created healthy relationships with people. I built that for myself, my kind of check-in. I have my list of all who I check in on, and they check on me. It's just nice. You know, they're my queens. It makes me feel good that they're doing okay. And they make me feel confident and empowered. I wanted to have a good journey and a great support system."
Follow Cayatanita.
Ericka, 34, Queer Femme Breast Cancer Survivor
"I notice how my body has also changed. But there's something in that. Your body hasn't done anything wrong. It's important for you to appreciate the body that you're in for getting you where you are right now. And that was really moving to me, because it wasn't about beauty, it wasn't about 'Oh, I love myself.' It was: 'I appreciate the vessel that has carried me.' I really give all kudos to Black femmes and Black queer people for holding me down."
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Nykia, 26, Breast Cancer Survivor
"If my body is telling me that something is wrong, then I still need to keep pushing. There's obviously not just one doctor in any area, or in the world, for a reason. Hey, if this doctor didn't see it, then maybe the next one will. I know I need to continue as long as my body is telling me to. Somebody will listen; whether it's the first person, or the second person, or even the third person—some women have had a fourth or even a fifth opinion before they were diagnosed. Definitely keep going."
Follow Nykia.
Shop the Savage x Breast Cancer Awareness Collection
Forever Savage Breast Cancer Awareness High Leg Bikini
Forever Savage Breast Cancer Awareness High Leg Bikini ($7, originally $20)
Forever Savage Breast Cancer Awareness Hooded Onesie
Forever Savage Breast Cancer Awareness Hooded Onesie ($32, originally $85)
Forever Savage Breast Cancer Awareness Bralette
Forever Savage Breast Cancer Awareness High Leg Bikini
Forever Savage Breast Cancer Awareness High Leg Bikini ($7, originally $20)
Forever Savage Breast Cancer Awareness Bralette
Forever Savage Breast Cancer Awareness Hooded Onesie
Forever Savage Breast Cancer Awareness Hooded Onesie ($32, originally $85)
Forever Savage Breast Cancer Awareness Bralette
Forever Savage Breast Cancer Awareness Hooded Onesie
Forever Savage Breast Cancer Awareness Hooded Onesie ($32, originally $85)
Forever Savage Breast Cancer Awareness Hooded Onesie
Forever Savage Breast Cancer Awareness Hooded Onesie ($32, originally $85)
