Best Products From Women-Owned Beauty Brands
The 15 Best Products From Women-Founded Beauty Brands
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Brand: Anastasia Beverly Hills
Founder: Anastasia Soare
Story: Anastasia started her namesake brand with a salon in 1997 dedicated to brows. She soon revolutionized how women perceived their eyebrows and expanded to color makeup in 2014.
Product to try first: Nothing works as well as the Anastasia Beverly Hills Dipbrow Pomade Waterproof Brow Color ($18). It lasts all day even on the most oily skin.