I moved to London from New York City at the end of April, and I still haven't found time to get a haircut. That means my bleached ends basically look and feel like straw at this point, and leave-in conditioner is my best friend. The new Toni & Guy Damage Repair Mask (£8) — a super-rich deep-conditioning treatment — has improved the situation. After shampooing, I slather it from midlengths to ends in the shower, and after five minutes, I rinse it out. My ends are knot-free and silky soft, and while I still need my leave-in conditioner, I certainly don't need to douse my hair with it anymore.