The Best New UK Beauty Product Launches of August 2020
The Best New Beauty Products Launching in the UK in August 2020
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Fresh's hydrating and calming Rose Face Mask is one of those iconic skin-care products beloved by beauty editors on either side of the Atlantic, and this month, it gets a gorgeous update to celebrate the formula's 20 year anniversary.
The Fresh Limited Edition Rose Face Mask (£52) features a whimsical watercolour design created by California-based designer and illustrator Jayde Cardinalli, a favourite artist of Gucci's creative director, Alessandro Michele. Cardinalli's rose design features voluminous roses tucked amongst lush, green leaves, evoking the skin-soothing mask's star ingredient: real rose petals (as well as rosewater, cucumber extract, aloe vera gel, and algae extract). "I love the juxtaposition of a rose — it has this beautiful but dangerous thing going on," Cardinalli said via press release. "I wanted the packaging to have this wild, lush feel, which reflects the mask's silky, soothing, flower-infused texture."