The Best New UK Beauty Product Launches of August 2020
The Best New Beauty Products Launching in the UK in August 2020
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For Jo Malone London's new Lost in Wonder collection, Celine Roux (head of fragrance development for the brand), was inspired by the fabled hanging gardens of Babylon, one of the seven wonders of the ancient world. Obsessed with recreating the ancient spot, she not only consulted a botanical archaeologist at Oxford, but she also made a stop to the British Museum where she got a private viewing of a stone carving depicting ancient hanging gardens.
The result? Jo Malone Fig & Lotus Flower Cologne (£100), which is meant to evoke the sequestered waterways of the garden. The dreamy-smelling cologne is somehow both fresh and floral at the same time, featuring notes of fig and lotus flower (which they recreated using orange blossom), grapefruit, neroli, vetiver, and white musk.