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Lykke Wullf

Danish-inspired label Lykke Wullf wanted to combine "effortless California cool, Scandinavian minimalism, and a European appreciation for eccentric, unconventional beauty," and designer Jemma Swatek has done just that. The brand's Insta-worthy patterns and polished fit are ideal for any eager fashion risk taker aspiring to dip into a more modern look.