As POPSUGAR editors, we independently select and write about stuff we love and think you'll like too. If you buy a product we have recommended, we may receive affiliate commission, which in turn supports our work.
So far, 2020's biggest swimsuit trends are shaping up to be exactly how we expected them: highly influenced by the Kardashian-Jenners et al. But rather than simply rounding up all the cutout one pieces and sexy two-pieces celebrities have been wearing on their mid-Winter getaways (don't get us wrong, that's a great way to predict what is to come) we tapped some of our favourite swim brands and took their opinions into account.
Zimmermann, Summersalt, Solid & Striped, and Lisa Marie Fernandez all spoke to POPSUGAR about the swimsuits that are bound to be bestsellers for 2020, and some of our favourite styles made the cut. You probably won't be surprised to find that snake print is still all the rage — it's probably the most shoppable of the trends listed below — but ruffles are seeing a resurgence now too. Rather than simply finishing a sleeve, these are fashioned in new ways, in the form of an asymmetrical sash down the front bodice or fluttering along the hemline at the hips.
With a major shift toward eco-friendly habits, vegan leather swimwear is also on the rise, which makes for an edgy look you can really feel good about. Finally, the scarf-like, vintage effect fever isn't going anywhere. (Think: the type of graphic prints you'd see on retro silk hair bandanas.) Scroll down to start shopping for the new year, and watch this space as we add more trends throughout 2020.
- Swimsuit Trend 2020: Snake Print Bikinis
- Swimsuit Trend 2020: Vegan Leather or Leather Effect
- Swimsuit Trend 2020: Swimsuits With Ruffles
- Swimsuit Trend 2020: Vintage, Scarf-Effect Suits