The major thing Riga has going for it is value for money. This is one of the reasons it has become a popular destination for stag dos, but don't let that put you off. While those gangs of guys are filling up the cheap hotels and hostels, you can book a night in a luxurious five-star hotel for under €100. And while they're drinking the day away, you can view the incredible architecture on Alberta Iela, explore the art museum, and marvel at the cathedral. Visit in Summer, and you can also travel the 16 miles to nearby Jūrmala, a posh holiday resort on the Baltic coast, for some rest and relaxation.