Meant to mimic the look of lash extensions, Kiss's new Falscara lashes are somewhere between a cluster and a strip — what the brand calls "wisps". Each wisp is a couple millimetres long and contain about a dozen lash hairs, some of which are crisscrossed to create a more natural effect. If you buy the Kiss Falscara Starter Kit (£25), you'll get one set of wisps, an applicator tool (which looks like a funky tweezer), and the Eyelash Bond & Seal, although you can buy any of those three items separately.